The Disness Blog

Build Trust (And Your Client List)

Book More Travel With This Strategy

Did you know people are 131% more likely to work with a business if they’ve been educated by them first? It’s no wonder free webinars and lead magnets are everywhere. But here’s the TRUTH: for a travel agent, it’s not just the content that builds trust, it’s YOU. Your voice, your face, your energy. That’s what turns casual followers into loyal clients.


You’re Already Sharing the Right Content

If you’re part of Plussing It, you’re surrounded by educational gold. Long-form posts, Reels, carousels, downloads…it’s all there, ready to go. You don’t need more content. You need to start showing up with it. Face-forward.

Why? Because static content is helpful, but face-forward content creates connection. And that connection is what leads to more Disney travel bookings. 🙌

Try This Simple Story Formula

Here’s a super doable way to get started, even if the thought of talking to your phone makes you cringe:

Take one educational nugget (something simple and valuable like a Disney packing, savings or attraction line hack) and break it into an IG/FB Stories series using this “press release” formula:

  1. Story 1: Tell them what you’re about to tell them

  2. Story 2+: Share the info or tip (break it into bite-sized chunks)

  3. Story 3: Recap what you just said

  4. Story 4: Add a CTA like “Follow for more” or “DM me when you’re ready to plan your trip”

👉 Not into Stories? Use the same format for a quick tip video or a casual live session. Keep it short and real, like you’re talking to a friend not as a travel agent.


Bonus Tip: Repurpose with Purpose

Once you’ve filmed it, don’t let it disappear! Send it to your email list with a quick note like:

Hey! Just wanted to be sure you saw this hot tip I shared on {subject}—could save you time (and maybe even money!) on your next trip. Check it out here: {link}.

It’s low-effort, high-impact and positions you as the expert and the trusted travel planning partner.


Feel Nervous? Do It Anyway.

I know being on camera can feel cringey at first. But here’s the truth: if you want people to know, like, and trust you, they need to actually see you. You don’t need to be perfect. You just need to show up.


Want to Easily Show Up Like This Every Week?

The Plussing It Membership is packed with ready-to-use content, marketing strategies, and tools to help you grow your travel business with confidence (and a little bit of pixie dust). You don’t need to figure this out alone, we’re doing it together.

👉 Join Plussing It today and start showing up like the travel planning pro you already are.

Have a Question?

Ask Us Anything

Contact Us

Have a Question?

Ask Us Anything

Contact Us

Scroll to Top